I'M ALEX PARADA
I’m a multidisciplinary designer working across brand, web, graphic, and motion. For over 14 years, I’ve helped businesses turn ideas into clear, compelling, and high-performing visual experiences that connect with people and drive real results.
My work spans industries from tech and engineering to entertainment and retail, collaborating with brands like Disney Interactive, Maury Microwave, Heritage Grocers Group, LMFAO’s Party Rock Brand, and the Long Beach Coast. My focus is simple: create work that looks great, communicates with purpose, and leaves a lasting impression.
I started my journey in Santiago, Chile, developing a passion for visual storytelling through sketching. After moving to California, I refined my craft at the Art Institute of California–Orange County and built a career where strategy and design come together.
Today, I partner with ambitious founders and teams to create brands and digital experiences that connect, convert, and grow.
Things I Do

01.
Graphic Design
02.
Web Design / Development
03.
Brand Strategy
04.
Art Direction
05.
AI Workflows
06.
Motion Graphics

The Beacon Team
This is the space to introduce the business’s team and what makes it special.










